miércoles, 28 de enero de 2015

The iPhone, with new sales record: 74.5 million units




Apple's earnings during October and December 2014 amounted to $ s18.000 million, well above the $ s13.100 million recorded in the same period of 2013.

"We want to thank our customers for an amazing quarter, where demand for Apple products hit record highs," said Tim Cook, CEO of the company.

He added that "revenues increased 30% to US $ s74.600 million", also above the $ s57.600 million recorded between October and December 2013.

Presented in September, the iPhone 6 and 6 Plus iPhone Apple explain the quarter: 74.5 million units, a record which shows that the market was ready for a model with larger screen were sold.

In the previous quarter had sold 39.3 million iPhone, a symptom of users waiting to buy new models.

The iPhone represents 69% of the profits from Apple.

The company also reported sales of 5.5 million Macs (same figure that between July and September 2013) and 21.4 million iPad, above the 12.3 million units sold in the previous quarter.

Apple International sales accounted for 65% of company revenue.

China, the key
Apple Chief Financial Officer, Luca Maestri, told Reuters news agency that the company did not sell more iPhone in China than in the United States, despite some predictions of analysts.

But revenue in China increased by 70% in the quarter, largely due to the massive explosion of iPhone sales.

Apple's success in the competitive Chinese market can be attributed to its partnership with China Mobile, the world's largest mobile operator, and the attractiveness of the larger screen of iPhones 6 and 6 Plus over previous models.